We Are Foundation.
Building the infrastructure for a smarter, faster, more future-ready automotive retail industry.
Former Googlers
Deep roots in tech and automotive, utilizing world-class engineering standards.
AI Intelligence
Building the intelligence layer for next-gen AI-powered retail experiences.
Actionable Data
Translating complex dealership data into simple, profitable actions.
Trusted Reliability
Partnering with NCM and powered by Google Cloud for enterprise-grade security.
Meet Our Team
The minds behind the machine. Former Googlers, engineers, and automotive experts.

Andrew Diffenderfer
Co-Founder & CEO

Tim Mueller
Co-Founder

Ashley Lepczyk
COO

Michael Heidner
SVP of Analytics and Business Intelligence

Michelle Roberts
VP of Business Intelligence Products

Jack Perry
Founding Engineer