NCM Digital Performance Composite
Where real-time data, standardized measurement & visualizations combine to spark discovery of dealership performance on your dealership website and advertising.
Featured Monthly Service
Standardized measurement
Proper tagging and analysis of key performance metrics that is standardized across each dealership for a true apple-to-apples comparison of digital performance. Goal completions include Website Phone Calls, Chat, Lead Forms and Digital Retailing engagements.
Classification of data
Just like our team did while at Google, we classify your digital performance down to the individual search keyword to uncover where your dealership is focusing and performing at a micro level.
Visualized insights
Insights are simplified and visualized across the NCM 20 Group and Individual Dealers to spark discoverability and conversations on best practices to learn and grow from.